Join the 'Sparkle on Substack' Membership and Community and have fun building a publication you and your readers LOVE to show up for...

“Claire is the Queen of Substack”

✨ 💖

Sparkle on Substack: A Joyful & Sustainable Way to GROW your Publication, meet your dream readers and deepen your connection with those who want to pay you for your work.

Stay connected to your vision and be in your most inspired work every single week so that you feel proud of your online home on Substack.

There is so much opportunity for you here, so much time to deepen relationships with your subscribers.

So you want to improve your Substack?

You want to create a space you’re proud of and have great fit readers find you and perhaps even pay for your work?

You want to build a membership, a community, become a better writer, get invited to guest post for your favourite editors and curators?

You want to learn the ropes here then write your heart out and see where it takes you.

I’ve got you…

I never imagined being in my cosy little office by the sea in Northumberland, writing to almost fifteen thousand people across the world. This time last year, I believed it could be true—so I kept showing up, doing the work I am called to do.

And here you all are. 🥰

If we haven’t met yet…

Hi, I’m Claire—an Engagement Consultant and Mentor. My clients include Andersen Press, National Trust, and Substack, as well as hundreds of ambitious business owners, artists, journalists, authors, and makers. My background is in festivals and events. I used to work here…

Theatre Royal, Newcastle. I worked two jobs here…

I’m passionate about our lived experience as creatives.

Little life and creativity connects that make us remember how brilliant it is to be a creative human.

I created Sparkle on Substack ✨ in June 2023 as a ‘choose your own adventure’ portal, designed to:

  • Be of service - A community hub where you can dip in and out as needed. I host Substack collaboration chat threads twice a month, so you can connect with others in my audience too.

  • Cheerlead & guide paid members - If you want to master Substack, grow organically, and integrate it into your business and creative ecosystem, this space is for you. You’ll get access to:

    • A library of Substack education resources

    • Live calls (if you want to join)

    • A private members chat (here) & 24/7 writing room (on slack)

    • Two free masterclass replays on using Substack alongside your ecosystem and socials

    • A four-week beginner’s course (Stay Creative on Substack) to help you set up and create from a place of joy

Ooo and if you want the next level I’m also a

  • Mentor and strategist for my 💎 Diamond Members—This is part membership, part mastermind. Diamond Members get strategic guidance from me, deeper support, and additional benefits. If you’re ready for that next-level experience.

What’s Inside the Sparkle Membership…

  • The A-Z Library

    • A full collection of tutorials on holistic and technical Substack strategies

    • Topics include: paywalls, engagement, homepage design, audience growth, and more

    • Masterclasses with expert insights on everything you need to make your Substack SHINE!! 💫

  • LIVE Sparkle Calls (2025 Schedule Below)

    • Monthly deep-dive strategy sessions covering growth, monetisation, branding, and creative alignment

    • Guest expert workshops on pricing, collaboration, and sustainable scaling

    • Interactive community discussions and collaborative opportunities

  • 24/7 Chat Support & Private Writing Room right here on Substack!

    • Ask questions, share wins, and get real-time support

    • Connect with fellow writers and creatives

  • Bonus: ‘Stay Creative on Substack’ Course

    • A foundational four-week program to help you set up then build confidence and strategy for your Substack publication so that you can feel confident you’ve ticked everything off.

Pick and Mix - what feels good to you?

  • Mondays - first Monday of the month is an AMA in chat and we meet live at 9.30am (once a month)

  • Tuesday - we write together and gather our testimonials!

  • Wednesday - last Wednesday of the month is a Notes engagement thread

  • Thursdays - call 3pm (once a month)

  • Friday/ weekend - chat threads and weekend wins celebration.

LIVE Zoom CALLS (2025 Schedule)

(Remember, all your replays are here in your a-z. If you can’t find something or need support head into the chat)

I cover all Substack updates in each call and share my growth experiments too!

June

Focus- Get Organised!

  • Mon 9th June 9:30am – The Sparkle Call - Home page organisation and good fit flow for your readers (app and desktop)

  • Thurs 26th June 3:30pm – The Sparkle Call - Notes special - Guest Expert - David Venus - Nervous System Regulation for when Substack becomes social media and we don’t feel enough.

July

Focus - Get Creative!

💎 Mon 7th July - 9.30am - The Sparkle Call - Ask me Anything.

💎 Mon 7th July 2pm – The Sparkle Call - Susannah Conway - The Joyful Art of Raising your Prices.

  • Thurs 24th July 3:30pm – The Sparkle Call - Scaling from 500-5000 engaged subscribers, readers, clients, new friends.

August

Focus - rest and retreat.

No calls (Catch up and Hols month). You have access to ‘Stay Creative on Substack’ 4 week beginners course and the A-Z library of call replays and tutorials. You can also take some downtime, your creativity will always thank you for that. I’ll be working on my book, I’m excited!! The chat will still be open for you to support and cheerlead each other.

September

Focus - Grow in September

  • Mon 8th September 9:30am – The Sparkle Call - Growth. A deep dive into recommendations and good fit partnerships and collabs

  • Thurs 25th September 3:30pm – The Sparkle Call - Honouring your creative rhythm and having your Substack work hard behind the scenes for you.

October

Focus - The joy of a crisp blank page

  • Mon 6th October 9:30am – The Sparkle Call - Launching and re-launching.

  • Thurs 23rd October 3:30pm – The Sparkle Call - How Astrology Can Guide both your Writing and your Substack Presence with

    at Cosmic Owl

November

Focus - Selling without selling your soul in November

  • Mon 3rd November 9:30am –

    on Your Core Story and how to not re-traumatise yourself sharing it.

💎 Mon 3rd November 3pm – The Sparkle Call - Ask me Anything

  • Thurs 20th November 3:30pm – The Sparkle Call - sales psychology and how to not feel weird about it.

December

Focus - celebrate, close and reflect.

  • Mon 8th December 9:30am – The Sparkle Call - End of Year Party! 👑

CHRISTMAS BREAK

2026 call announcement coming soon…

Why Committing to Creative Practise on Substack Matters

My values in business are creativity, integrity, and magic.

What are yours?

This year, I want to create a HUGE permission slip for folks to stay creative and value connection over everything else on this platform. We don’t need an ego dance of big numbers next to our name, we need more connection.

Your voice matters. Your way of interpreting the world and writing yourself onto the page is beautiful. Just by showing up, you can make someone else’s day.

You won’t find trainings on ‘going viral’ here (even though I’ve helped many clients do it). But if you want to try, I’ll support you every step of the way. My approach prioritises creativity, sustainability, and your well-being.

Ready to Join?

Yay - see you inside…

Claire