๐ REPLAY - Your Branding Essence (for Substack) with Lauren Barber
Guest Expert Session for ๐ Diamond Members
I was delighted to host
as my second guest expert for my Diamond Members last week.I invited Lauren in to talk guide you through a soulful process Iโve taken with her to better understand my โpersonal brandโ and the home Iโve created on Substack.
My publication over at Creatively Conscious is now two years old and
will be ONE in June! ๐Over the course of their development, each publication has settled into a style, honed itโs essence. They have become an invitation to my readers and community.
Something familiar, an extension of my creative practiseโฆ
This work is important; the evolution of our words, choices of any visuals and the way we lay out our invitation is important.
Hereโs what I know about my Substack publications;
Creatively Conscious is akin to an afternoon beach party with offers of stalls exploring self development, whole hearted business, health and wealth. There is food and drink, friendly faces and places to sit in the sun and the shade.
Sparkle on Substack is a tropical rainforest, a community, an eco-system that offers teaching and reciprocal connection. There are surprises a plenty, itโs a 24/7 party filled with natural prisms of light and beautiful tropical birds.
As you can see in my descriptions; they are unique and very different homes but I manage to bring my โpersonal brandโ into both of them and hopefully a beautifully friendly place for you to arriveโฆ
โจ
Lauren Barber offers soul branding and sacred online homes for heart centred beings. She is a Mother, Creative Alchemist, Human Design Guide and Sacred Space Holder. Iโve had the pleasure of working with Lauren as Iโve been part of her group programme, the mothermind for the last three months. I canโt recommend it enough.
Lauren has held space for my vision, imagination and the harder stuff to navigate in business whilst balancing the act of mothering. My heart and business have soared in this programme.
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Branding essence within your Substack publication
This session isnโt about branding up your Substacks with logos and word marks although we do reference those.
The session is about the essence of our Substack home, the story it shares with us and with our readers. Laurenโs holistic and multi-sensory approach to this work will leave you feeling held, inspired and READY to lean into your unique magic for Substack. โจ
Our 90 minute video workshop replay is shared below.
I found so much deep insight in the callโฆ both for the way I explain and write about my work here on Sparkle and in my own intention for setting up new invitations to the community who arrive every single day.
So snuggle up, laptop open with your Substack page, journal at the ready and letโs listen to those soul whispers around our UNQIUE branding magic. โจ