"When I set up the Heiter Society, I wanted something for myself where I felt less alone, also in my business."
Kiki
"Yes, to some extent, Heiter is definitely slow living, but it is still beautiful."
Kiki
I’m thrilled to bring you another exciting episode of
the podcast.Kiki and I dive deep into creative processes, the importance of branding, and all things related to building joyful, engaging communities online.
🎧 **Episode Highlights:**
1. **Mailing List Moves:** Claire Venus shares her experience of moving her extensive Mailchimp list to her Podia course platform and how she manages to keep her community informed and engaged across multiple platforms. If you're juggling different mailing lists, this segment is a goldmine of practical tips!
2. **Flow desk Insights:** Get inspired by her rundown of the platform's features.
3. **Formatting Magic on Substack:** For all you content creators out there, Claire provides a detailed demonstration of formatting options on Substack—think centralised quotes, headers, images, and seamless video embeds.
4. **Branding Brilliance:** The dynamics of maintaining a consistent brand presence are thoroughly explored. Claire highlights the significance of colours, logos, and pinned posts in creating a cohesive aesthetic.
5. **Editorial Shifts:** Claire discusses her decision to shift from heavy topics to lighter content and seeks input on this editorial journey. What are your thoughts on this shift? Let us know!
6. **Kiki’s Strengths and Collaborations:** Kiki talks about her passion for fashion, storytelling, and her partnerships with design agencies to craft a sustainable magazine. Plus, discover how she’s integrated support roles like sub-editors and virtual assistants to elevate her projects.
7. **Community and Support:** The episode sheds light on various community-building strategies, including Kiki’s use of holistic life coaches and therapists for meditation sessions and book clubs. Claire also shares details of her upcoming masterclass on transitioning Instagram content to Substack.
8. **Navigating Substack:** Together, Kiki and Claire explore the ins and outs of Substack, demonstrating its social media integration, writer profiles, and publication features. Get insights on how you can optimise the platform for your creative ventures.
🌟 **Exclusive Sneak Peek:** Claire reveals some exciting news about upcoming targeted guest posts on joyful growth and monetisation on Substack. Plus, Kiki gives a shout-out to pre-orders for Heiter’s print issue two, "Homecoming," with a deadline at the end of June. Don’t miss your chance to get this beautiful issue!
📌 **Community Engagement:** Concerned about relying too heavily on Substack? Claire reassures with insights on data ownership and maintaining control over your email list. Also, discover different ways to engage your community, both on and off Substack.
💬 Join the Conversation
We’re eager to hear your thoughts on this episode! How do you manage your editorial decisions and branding across platforms?
What are your tips for maintaining consistency and engagement with your community?
Kiki/ Heiter online
Sparkle on Substack, the podcast is supported by my Diamond Members. You can find out more about them and support their work here.
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